Even though popularity continues to grow for social media platforms like Instagram, Vine, Tumblr & Pinterest, the granddaddy of them all is still Facebook. I don't diminish the importance of the other networks in your overall marketing strategy, but the fact remains that Facebook is...
Ten years ago, most people couldn't imagine that a new device genre would come along and revolutionize the way we get knowledge in real-time, entertain ourselves, and communicate to each other. At least to the point we couldn't live without such a device. Today, over...
I cannot stress how much more important social signals are going to become for SEO in 2013, moving into 2014, and beyond. In fact, during this past SMX West, apparently, according to attendees, Google's own Matt Cutts "nodded in agreement" at this tweet that not...
A good marketer knows that to get found by your customers, you need to determine who they are, and get in front of them. Part of this common sense that tends to be overlooked by business owners who are set in their ways is the...
Anchor text is simply the words that show up in a link. For over 10 years it was common SEO practice to build all anchor texts to your site using the keywords you wished to rank for, but that's all changed. A lot of webmasters...
Ever since April 24th, when Google's Penguin Update took effect, webmasters have been speculating and fearing if there would ever be a way to get those lost rankings back. When the Google "webspam" team admitted that the algo update included actual penalties from certain bad...